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Cut to the Chase

How to write a compelling business case

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Creating a compelling case for change is not as easy as it sounds.

How do you articulate the relevant information concisely through a coherent, robust and convincing business case? 

A well prepared business case should:

  • Present strategic context
  • Demonstrate the value of your proposed change
  • Lay out accountability and define governance
  • Align your key stakeholders

Download our free guide to focus on the key elements of a compelling business case, and avoid the pitfalls. 

 

 

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